Betting News – Page 117 – FairOdds Network

August 23, 2022

SuperBook to launch retail sportsbook at Orioles stadium

Sports betting operator SuperBook Sports has announced a new partnership with MLB team the Baltimore Orioles that will involve the building of a retail sportsbook sports lounge at the club’s Oriole Park at Camden Yards ballpark.

SuperBook does not currently have a Maryland sports wagering licence and the deal will be the operator’s first foray into the state’s regulated sports betting market. As such, the partnership will be subject to the relevant approvals from the Maryland Lottery & Gaming Control Commission (MLGCC).

Active in Nevada since 1986, SuperBook’s online brand has expanded as sports betting has grown to other states. In June, the operator expanded into Tennessee through a platform partnership with International Game Technology (IGT).

TJ Brightman, Orioles chief revenue officer lauded the deal in a statement: “The Orioles are thrilled to partner with SuperBook to enhance our gameday experience with the introduction of their first-ever on-premise sports lounge,” he said.
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August 23, 2022

Rush Street Interactive: the exception that proves the rule

At a time when US sports betting operators are shifting focus to profitability rather than expansion, Rush Street Interactive believes it is a step ahead of the competition. Chief executive Richard Schwartz explains how a disciplined approach, online casino and its pan-American ambitions, will achieve this.

The early stages of the US betting and igaming market have been typified by a race to build as big a customer database as possible, at whatever cost. Each state that launches experiences advertising shock and awe, as operators bankroll vast campaigns to use each rollout as a land-grab for new sign-ups.

Rush Street Interactive (RSI), the business that listed on the New York Stock Exchange in December 2020, has looked to take a different approach. At a time when there is greater scrutiny of company spending, and investors query how long hefty losses can be sustained, it has managed to keep its spending in check.

While the push for profitability is still relatively new to the wide..

August 22, 2022

Dazn Bet goes live with UK “soft launch”

Dazn Bet – a new betting venture from streaming giant DAZN – has launched its beta product in the UK, the first market in which it is live.

The streaming business announced the launch of a new betting brand in April, which would be powered by technology from Pragmatic Play and named Dazn Bet.

Later that month, Dazn announced that Mark Kemp, who at the time was chief executive of BoyleSports, would lead the new betting brand.

The operator will do business under a Great Britain Gambling Commission licence held by One Click Limited. One Click had operated a number of B2C brands in Great Britain such as Casinoland and Royal Slots, before withdrawing from the market earlier this year.

Kemp said the the ultimate goal of Dazn Bet was to create a product that fully integrates betting into streaming. The business said it hoped to also integrate news updates, non-fungible tokens, tickets, and merchandise – as well as betting – into its streaming product in the near future.

“The initial laun..

August 22, 2022

How social gaming set Bryan Bennett up to succeed at Betfred

Bryan Bennett fought “800lb gorillas” working for a challenger brand in the social casino space, and that experience could prove crucial as he works to make Betfred USA Sports a key player in the sports betting sector.

The social casino boom of the early 2010s, sparked by what was then Caesars Interactive’s investment in Playtika in 2009, opened up a new audience to the gaming industry and sparked a wave of M&A. The likes of DoubleDown, Big Fish Games, Product Madness and Buffalo Studios were among those to sell at significant multiples.

The smaller challengers tended to have to fight for market share, which in turn saw the market leaders turn to them as acquisition targets to further shore up their strong positions.

Bryan Bennett entered the fray as vice president of marketing for slot developer Rocketplay, one of these challengers, and one that was ultimately snapped up by slot manufacturer AGS. This saw Bennett, who previously worked for strategy games developer Kabam and casua..

August 19, 2022

WynnBet and MaximBet among latest sports betting licence applicants in Ohio

A further four operators have submitted applications for mobile management services licences in Ohio, with WynnBet and Maximbet among the brands seeking approval in the state.

As confirmed by the Ohio Casino Control Commission (OCCC), the two operators, along with Digital Gaming Corporation – which has the rights to the Betway brand in the US – and Stake Trade, more commonly known as Prophet Exchange, have put their names forward for a license

WynnBet, the online gaming division of Wynn Resorts, applied in partnership with Jack Thistledown Racino. WynnBet’s efforts to launch in Ohio date back to January last year when it announced it had secured a market access deal in the state with an unnamed partner.

Carousel Group-operated MaximBet put forward its application with Jack Cleveland Casino, having in September last year revealed it had agreed a market access deal in Ohio, again with an unnamed partner.

Meanwhile, Digital Gaming Corporation sent its application to the OCCC in partne..

August 19, 2022

Mississippi sports betting handle continues to decline in July

Player spending on sports betting in Mississippi declined for the fourth consecutive month in July, while the state’s handle also fell year-on-year.

Consumers wagered a total of $18.3m (£15.4m/€18.2m) in sports during the month, down 27.1% from $25.1m in June this year and also 40.4% lower than $30.7m in July of 2021.

Revenue improved month-on-month, rising 19.5% from $2.1m in June to $2.5m, though this figure was 13.8% behind the $2.9m reported in July last year.

Coastal casinos were once again the busiest of the state’s sports betting venues drawing a total of $11.4m in bets and turning $1.5m in revenue.

Player spending at central casinos reached $4.1m and revenue amounted to $481,362, while northern casinos took $2.8m in wagers and posted $513,693 in revenue for the month.

Baseball drew the largest portion of bets during July, with consumers wagering $6.5m at coastal casinos, $1.9m at central casinos and $1.6m at northern casinos.

August 19, 2022

Michigan online gambling market bounces back in July

The Michigan Gaming Control Board (MGCB) reported $148.2m (£125.1m/€147.3m) in combined online casino and internet sports betting revenue in July, halting three consecutive months of decline in the state.

Gross internet gaming and sports betting receipts from commercial and tribal operators in July was 8.3% higher than $136.9m in June this year, while the total was also 32.4% up from $111.9m in July of 2021.

Online gaming gross receipts were 37.2% higher year-on-year at $126.6m, while gross sports betting gross receipts jumped 10.2% to $21.6m, helped by a 9.6% increase in handle.

Total adjusted gross receipts, which account for promotional spending, reached $131.2m, up 37.4% on July last year. Of this total, $117.2m came from igaming and $14.0m sports wagering.

Licensed operators submitted $24.9m in taxes and payments to the state during July, with $24.1m coming from igaming taxes and fees and $815,409 sports betting.

In terms of year-to-date, aggregate internet gaming adjusted gr..

August 19, 2022

Michigan online gambling market bounces back in July

Online gaming gross receipts were 37.2% higher year-on-year at $126.6m, while gross sports betting gross receipts jumped 10.2% to $21.6m, helped by a 9.6% increase in handle.

Total adjusted gross receipts, which account for promotional spending, reached $131.2m, up 37.4% on July last year. Of this total, $117.2m came from igaming and $14.0m from sports wagering.

Licensed operators submitted $24.9m in taxes and payments to the state during July, with $24.1m coming from igaming taxes and fees and $815,409 sports betting.

In terms of year-to-date, aggregate internet gaming adjust..

August 19, 2022

A lucky escape for Entain?

iGB op-ed: this week, the gambling industry was the subject of front-page news when gaming giant Entain paid a record settlement of £17m (€20.1m/$20.4m) to the GB Gambling Commission for a range of regulatory failings. Marese O’Hagan ponders whether another operator would have had its licence revoked outright.

News of the scale of Entain’s £17m regulatory settlement this week generally ignites sharp debate between anti-industry campaigners and those in support of the sector. And with social media playing such a large part in communication today, it is easier than ever to absorb both sides of the debate.

However, there was little sympathy for Entain on Wednesday morning when the penalty was announced.

In total, Entain has agreed to pay £14m for social responsibility and anti-money laundering (AML) failures carried out by its online gaming business LC International Limited – which operates 13 UK sites, including Coral.co.uk, Ladbrokes.com and FoxyBingo.com – and a further £3m for simi..

August 19, 2022

Kansas to launch legal sports betting on 1 September

Kansas Governor Laura Kelly has announced that licensed operators in the US state can begin to accept wagers on 1 September.

The four state-owned land-based casinos – Boot Hill Casino & Resort, Kansas Star Casino, Hollywood Casino at Kansas Speedway, and Kansas Crossing Casino & Hotel – will be able to accept bets in-person and on mobile platforms.

Tribal casinos are also working to align on compacts with the state for sports wagering, with these casinos to be authorised to launch as soon as agreements are reached.

“Legalising sports betting is a common-sense solution that keeps Kansans’ money in Kansas and drives business to sporting events, casinos, restaurants, and other entertainment venues,” Kelly said. “I want to thank all our partners for working with us to get this done in time for football season.”

Kansas Lottery executive director Stephen Durrell added: “This announcement represents a lot of hard work and collaboration between the Kansas Lottery, the Kansas Racing and Gam..

August 18, 2022

Penn exercises options to acquire remainder of Barstool

Penn Entertainment – the business formerly known as Penn National Gaming – has exercised its option to acquire all remaining shares of media brand Barstool Sports.

Penn acquired a 36% stake in Barstool for $161.2m in 2020, after which it rebranded its sportsbook product to bear the Barstool brand name.

The operator would then increase its stake in Barstool beyond 50% – paying $62.0m for a further 14% stake – within three years. Penn was also granted immediately exercisable call rights that would allow it to acquire the remainder of the media business, “based on a fair market value calculation”.

In February of this year, Penn then revealed that it planned to exercise these options and control the entire Barstool business by early 2023.

Read the full story on iGB North America

August 17, 2022

Why MaximBet is more than a sum of its parts

When PASPA was repealed, Daniel Graetzer saw the biggest opportunity of his career. Having gone all-in on the market, he is now running a nationally recognised brand in MaximBet.

When it comes to partnerships between US media giants and sportsbooks, it tends to be the market leaders that get mentioned. It could be 888 using the Sports Illustrated brand for its US push. Or Penn National acquiring Barstool Sports and theScore to drive its growth.

The rampant speculation around ESPN moving into betting operations tends to cite DraftKings or Caesars as being its most likely partner. In short, the companies involved tend to be large, and listed.

But MaximBet, a challenger launched in 2021, has successfully pivoted from a Europe-focused, multibrand business into a US-focused, media brand-driven competitor.

And chief executive Daniel Graetzer is keen to stress that MaximBet is not just a gimmick – he’s building a new proposition for the US sportsbook industry.

Building betting into a..

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