Tag: Online sports betting

BetMGM seals Sportradar NBA tracking data deal

BetMGM will have access to products and services supported by NBA optical tracking data under an expanded partnership with Sportradar.

BetMGM will use the products to expand its in-play betting markets and its prop and parlay offerings.

Sportradar’s partnership with the NBA gives it access to player tracking data from the start of the 2023-24 season. The new NBA campaign got underway yesterday (24 October). Sportradar also exclusively provides NBA data worldwide and distributes live coverage of the league to sports betting operators globally .

Sportradar chief commercial officer Eduard Blonk said the BetMGM deal will support “the return-on-investment of our partnership with the NBA”.

“We’re pleased our value-add products and services will unlock the potential of NBA optical tracking data for BetMGM,” he said.

The NBA’s agreement with Sportradar was initially announced in 2021. As part of the deal, the league secured an equity stake in the data provider.

Jarrod Schwarz, chief prod..

Read more

A force to be reckoned with

There’s an element of fun to the niche sports Pro League Network (PLN) presented to regulators. But don’t doubt its impact, or PLN’s ability to harvest player attention, writes Cole Rush.

“It’s okay to laugh.”

That’s what Bill Yucatonis, co-founder of PLN tells regulators when he presents niche sports for potential wagering.

“We’re going to talk about mini golf today,” Yucatonis tells them. “It’s okay to laugh.”

With PLN, it’s all fun and games. There’s a serious side, sure – we’re talking about carefully constructed alternative sporting leagues, after all. But Yucatonis and his team don’t shy away from the lightheartedness that permeates PLN sports.

Yucatonis and his partner and co-founder Mike Salvaris concocted PLN almost two years ago. With backgrounds in the gaming and sports industry, they set out to bring “alternative sports” into the mainstream.

“We’ve got 16 leagues in our network and we’re growing,” says Yucatonis. “We look for sports that have some viral components and..

Read more

Arizona sports betting spend surpasses $358m in August

Consumers in Arizona spent more than $358.0m betting on sports in August, while operators in the state posted more than $30.0m in total revenue.

Total spend in Arizona amounted to $358.9m. This was marginally lower than the $361.0m bet in August 2022 but 11.1% ahead of $323.2m in July this year.

Arizona bettors wagered $354.6m betting on sports online and a further $3.4m at retail locations across the state.

Player winnings stood at $327.2m, resulting in $30.9m in adjusted gross event wagering receipts before free bets. The latter is 10.7% lower than in August last year and includes $30.2m from online betting and $606,731 retail.

Free bets exceed $9.4m in Arizona in August

Reporting the figure, the Arizona Department of Gaming also noted the impact of free bets and promotional credits. These hit $9.5m in August, compared to $8.5m in the same month last year, with almost all coming from online betting.

When taking these free bets off, adjusted gross event wagering receipts reached..

Read more

Michigan: online casino jump offsets sports betting dip in September

Online gambling revenue in Michigan increased year-on-year during September, with growth in internet casino offsetting a decline in the sports betting segment.

Gross internet gaming and sports betting receipts from commercial and tribal operators hit $210.4m in September. This is 19.2% higher than $176.5m in Michigan last year and also 20.0% ahead of $175.4m in August this year.

Online casino remains the primary source of igaming revenue in Michigan. Gross receipts in this segment amounted to $166.4m, up 29.3% on last year.

In contrast, sports betting gross receipts slipped 8.0% to $44.0m for the month. This is despite handle increasing by 25.6% to $457.7m.

Michigan adjusted gross gaming receipts exceed $168m in September

When accounting for promotional spending, adjusted gross receipts from igaming and sports betting combined was $168.5m. This is 17.8% more than September 2022 and 10.1% ahead of August this year.

Online casino adjusted gross receipts in Michigan in September rea..

Read more

LiveScore Group’s Sam Sadi builds his media empire

LiveScore Group aims to become the world's leading sports media operator, and sports betting is just the start. Chief executive Sam Sadi explains the masterplan.

“I remember the days when we used to press F5 to refresh the LiveScore.com website. That’s how long back it was,” says LiveScore Group chief executive Sam Sadi.

LiveScore launched in 1998, offering visitors football scores. Gamesys acquired the business in 2017 and, following that operator’s £490m sale to Jackpotjoy Group and then the £2.0bn merger with Bally’s Corporation, LiveScore Group stands alone as an independent business led by Sadi.

LiveScore turns 25 today, starting out providing live match data to players in 1998

The LiveScore Bet sportsbook launched in 2020, complementing the affiliate arm, not to mention its second brand, Virgin Bet. But Sadi isn’t only interested in building a sports betting business.

“We have a plan we’re implementing,” he explains. “You could call it a ten-to twenty-year plan. We i..

Read more

Kentuckians wager $250m on sports since opening

Andy Beshear, the governor of Kentucky has said that close to $250m (£204.0m/€234.8m) has been wagered in the state since sports betting went live.

Beshear made the comment on X, formerly known as Twitter.

“Nearly $250 million has been wagered in Kentucky since sports betting went live,” Beshear wrote. “It took many years and a lot of hard work to get here, but we got it done!

“And now those dollars are staying in our commonwealth to make this a better place to call home for all our families.”

Kentucky’s sports betting market opened in two parts. Retail sports betting opened on 7 September, followed by online sports betting on 28 September.

Long road to sports betting success

The journey to a legal sports wagering market in Kentucky has been long and winding. Beshear authorised sports betting in the Bluegrass state with the signing of House Bill 551 in April this year.

The bill approved nine racetracks to be operational for on-site retail sports betting, with each track eligibl..

Read more

Superbook Sports launches online sportsbook in Virginia

Las Vegas-based sports wagering business SuperBook Sports has announced the launch of its online sportsbook product in Virginia.

Players in Virginia can download the SuperBook Sports app and place bets on a wide range of sports and competitions. The app is accompanied by a SuperBook Sports website.

Betting options include major US sports contests such as the NFL, NBA, MLB and NHL. Users can also bet on college sports and other leading events from around the world including soccer’s English Premier League.

“We couldn’t be happier with our continued growth,” SuperBook Sports CEO and managing partner Mark Lipparelli said. “We’re thrilled to be live in Virginia. We feel confident that we have a great product with a strong history that will become a fast favourite of sports bettors in the region.

“Sports fans in the region can find all their favourite teams and get in the action with some of the best sports traditions in the country.”

SuperBook Sports continues to expand in the US

Lau..

Read more

Red card for double standards

The Guardian recently reported on the bizarre scenario of football club owners in the UK being allowed to place bets on football matches… while their employees are banned from doing likewise. This raises a ton of questions, writes Jon Bruford. Like how? Why? And who knew?

The story, which emerged in late September, has seen the governing body (the Football Association, or FA) accused of double standards after hanging Brentford player and diagnosed gambling addict, Ivan Toney, out to dry. This followed breaches of the player code of conduct.

Ironically, Matthew Benham, owner of Brentford FC, was named as one of the gamblers. The story states: “Benham is one of a select few multimillionaire club owners who enjoy an opaque arrangement with the FA that allows them to be involved in betting. The Guardian has seen evidence that appears to show that Benham has made money from bets on football placed in his own name, via a UK-based gambling syndicate called MSPP Admin. Benham said he abides ..

Read more

Netherlands’ NGR up 85% in 2022

The Netherlands' licensed gaming market generated €3.4bn (£2.95bn/$3.59bn) in net gaming revenue (NGR) in 2022, according to a report from regulator Kansspelautoriteit (KSA).

The report is based on 2022 only, as it was the first full calendar year for the Netherlands’ online gambling market.

The country’s market officially opened in October 2021, following the passage and ratification of the much-delayed Remote Gambling Act (KOA). This month marks two years since the market became live. NGR comprises of deposits minus prizes paid out.

NGR for 2022 was up by 85.0% from €2.0bn in 2021. KSA noted that this was due to an increase in both online gambling and land-based play, particularly as Covid-19 pandemic restrictions lifted. Land-based venues were closed in the Netherlands until 25 January 2022, with restrictions still applying until 25 February 2022.

Spending on gambling and advertising

Online casino was one of the Netherlands’ smaller markets in 2022, behind lotteries and l..

Read more

ESPN Bet unveils brand

Penn Entertainment and Disney’s ESPN have unveiled the brand for their upcoming mobile sports betting offering, ESPN Bet.

ESPN Bet’s mint green and navy logo is to feature across the multiple ESPN channels, including in-app, on social media and in television programming.

The sports media company added the logo will give prominence to the “ESPN” brand. However, the mobile sportsbook application itself will be branded as the letter “E” within a “B”.

the espn mobile application brand

ESPN, which is the largest sports media brand in the US, said this “creatively expresses the idea that ESPN, in partnership with Penn Entertainment, is launching a sportsbook for fans, but at its core is still ESPN, the most trusted brand in sports.”

According to Penn president and CEO Jay Snowden, the app is set to launch in November after a five-month development period.

This followed the August announcement that Penn would be launching an ESPN-branded online sports betting offering through a $1.5bn ..

Read more

North Carolina sports betting rules outline pick’em ban

The North Carolina State Lottery Commission's (NCSLC) Sports Betting Committee has published its proposed sports betting rules – which would include a ban on pick'em-style daily fantasy sports (DFS) games.

The state’s Sports Betting Committee instigated the rulemaking process on the proposed rules on 17 October. It also opened up a process to accept public comments on the rules, which will close on 1 November.

Sports betting was officially legalised in North Carolina after its governor, Roy Cooper, signed House Bill 347 into law in June. This came after a number of attempts to bring sports betting to the Tar Heel State, which had increased in the months leading up to the June signing.

The bill stipulated that North Carolina had to publish its sports betting regulations before 8 January 2024. The state must also authorise all sports betting operators to start taking wagers by 14 June 2024.

Now, North Carolina joins a number of recent states – including New York – in turnin..

Read more

G2E 2023: Like Covid never happened

The dog days of the pandemic feel long in the past and the gaming industry was in a bullish mood at G2E 2023, Buck Wargo writes. Despite potential economic headwinds, international expansion and high hopes for igaming mean many left Las Vegas with the sense the industry is in good health.

It was like the pandemic never happened.

The Global Gaming Expo returned to Las Vegas last week, upbeat and optimistic about igaming’s future.

The industry faces headwinds in the coming months from the US economy and a potential Culinary Union strike in Las Vegas, but attendees at the show remained positive.

G2E attracted more than 25,000 people over its four days, just shy of 2019’s record 27,000 turnout. Attendance continued to bounce back after 2020’s cancelled event and a 2021 edition that drew only 13,000 delegates.

A greater return of international visitors and exhibitors – more than 125 countries were represented – helped boost attendance numbers. There were 368 exhibitors, up from 350 a y..

Read more

Want To Keep Up To date with our latest news and information? Please enter your email address below to be added to our mailing list

FairOddsNetwork.com © 2025 All rights reserved.